How we use words, and the words we choose is incredibly important. My debate coach asks for definitions, and makes us define the terms we use before we are ever allowed to put them in our speeches. You should never use a word you don't intend the full meaning, especially when you are running for office.
You've heard politicians speak using "buzzwords." Buzzwords are terms that are meant to connect to emotional responses, yet are vague enough that they aren't admitting more than they want.
Common political buzzwords include:
Freedom, Deficit, Patriotism, Epidemic, Disaster, etc...
Each of these words is vague enough that they can mean something different for every individual, yet convey an emotional response for people.
When you are writing a speech, whether it is a campaign speech, or an acceptance speech, you have the ability to choose specific words. Don't throw that opportunity away.
American author Margaret Noonan once said, "A speech is poetry: cadence, rhythm, imagery, sweep! A speech reminds us that words, like children, have the power to make dance the dullest beanbag of a heart."
In short, when you speak, you have the ability to transform minds and hearts, to compel individuals to feel things. Through your speeches, you should convey everything we have discussed, reaching out and inviting the audience to listen.
Let's look at a few words that spur community.
OUR: when you invite individuals (remember it's all about the invitation) use words that join them to you. OUR is reminding them that you are a part of their community. This draws the connection and reminds people that you are not above, or someone that's detached from reality.
THEIR/YOUR: when you are speaking about yourself as an elected official, THEIR is another word that connects you. Your job is to serve them, and be a voice for them, and when you establish yourself as THEIR elected official, you remind people that you recognize your position, and the responsibility that comes with it.
GIVEN: when speaking about your opportunities, and the ability to stand before people and ask for their vote, be mindful that it is a gift. Running for office has high costs, both financial and time wise. Keep yourself humble, and recognize that you have been GIVEN the opportunity to run for office.
ALL: this is along the same lines as OUR. You want to connect yourself, and put yourself in the position to be relatable, and a member of the crowd. This is also a term that allows you to speak to everyone, and elevate equality. Remember: "Everyone is in, no one is out, no exceptions."
Now get out there and use your words to build connections, spur relationships and get elected!
(photo by TeachingEnglish)
You've heard politicians speak using "buzzwords." Buzzwords are terms that are meant to connect to emotional responses, yet are vague enough that they aren't admitting more than they want.
Common political buzzwords include:
Freedom, Deficit, Patriotism, Epidemic, Disaster, etc...
Each of these words is vague enough that they can mean something different for every individual, yet convey an emotional response for people.
American author Margaret Noonan once said, "A speech is poetry: cadence, rhythm, imagery, sweep! A speech reminds us that words, like children, have the power to make dance the dullest beanbag of a heart."
In short, when you speak, you have the ability to transform minds and hearts, to compel individuals to feel things. Through your speeches, you should convey everything we have discussed, reaching out and inviting the audience to listen.
Let's look at a few words that spur community.
OUR: when you invite individuals (remember it's all about the invitation) use words that join them to you. OUR is reminding them that you are a part of their community. This draws the connection and reminds people that you are not above, or someone that's detached from reality.
THEIR/YOUR: when you are speaking about yourself as an elected official, THEIR is another word that connects you. Your job is to serve them, and be a voice for them, and when you establish yourself as THEIR elected official, you remind people that you recognize your position, and the responsibility that comes with it.
GIVEN: when speaking about your opportunities, and the ability to stand before people and ask for their vote, be mindful that it is a gift. Running for office has high costs, both financial and time wise. Keep yourself humble, and recognize that you have been GIVEN the opportunity to run for office.
ALL: this is along the same lines as OUR. You want to connect yourself, and put yourself in the position to be relatable, and a member of the crowd. This is also a term that allows you to speak to everyone, and elevate equality. Remember: "Everyone is in, no one is out, no exceptions."
Now get out there and use your words to build connections, spur relationships and get elected!
(photo by TeachingEnglish)
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